Starting your own beauty business is an exciting, challenging and fulfilling prospect, with many twists and turns along the way as you navigate the beauty industry and world of business.
At Beautiful Concepts, we thrive on helping people to start their own beauty business by delivering the best beauty training in Perth for cosmetic tattooing. Even with the current isolation and social distancing measures in place, we can support you to undertake your beauty training online.
We encourage each of our students to achieve their absolute best, ensuring each student is equipped with the skills, knowledge, qualifications and most importantly, commitment to excellence.
Starting Your Own Beauty Business
Whether you’re interested in learning dermaplaning, skin needling, lip blush tattooing, brow tattooing or more, you can up your game and prepare to run your own business with beauty training in Perth from Beautiful Concepts.
It’s important to remember that running your own business involves having more than just a passion for beauty – you need to be prepared with the skills and know-how to take on all the challenges that you may face along the way.
1. Get Licence and Certifications
First thing is first: if you’re going to open your own business, it’s likely you will be the first employee too, so you will need to become licenced, qualified or certified in any services you are looking to undertake.
If you want to offer tattooing of any kind in your salon, you need to undertake a cosmetic tattoo course in Perth with Beautiful Concepts. At Beautiful Concepts, we provide you with theoretical and hands on beauty training in Perth, with all course expectations for your cosmetic tattoo training outlined on our website.
Our courses ensure that you get more than just a certificate at the end! Our students learn aspects such as skin anatomy, wound healing, pre and post treatment applications, clinical treatment procedures and of course, using any tools with correct technique for the best end result possible.
2. Make a Business Plan
With more people than ever taking the leap to start their own beauty business, it is vital to have a strong, well-conceived business plan to give your business strategy and direction well into the future.
Some of the key questions to ask yourself about your new business include:
- What type of business do you want to run (sole trader, full salon etc)?
- What kind of finances you have to start you off to buy equipment?
- Who is your target market and how can you reach them?
- What is your niche? What will set your business apart from the rest?
- What kind of image you want to portray in your branding and marketing?
- What kind of services you will offer to clients and how much you will charge to make a profit?
- Where will you be located (home salon, rented space)?
- How will your business will sustain growth over time?
3. Choose a location
While some of our students choose to rent a space in an existing salon or jump right in and buy their own salon, the most popular and often achievable options is to open an at-home business.
Before you open an at-home beauty business, there are a number of things to consider, including whether or not your council or landlord permits you to run a business from your home, what kind of insurance cover you need to cover your home and business, and ways you can separate your business from your home to maintain both.
For example, if you set up from home, you might choose to set up in your guest bedroom, which has access to an ensuite or own bathroom for clients to use. Ideally, this would be close to your front door to prevent clients from needing to walk through your whole house or shared areas to maintain some privacy for both you and them.
4. Obtain the Best Equipment
Once you’ve undertaken a cosmetic tattoo course in Perth with Beautiful Concepts, you want to ensure you’re using the best equipment on the market to give your clients the best results.
Equipment includes everything from the cosmetic tattoo machine you use to the brand of colour pigment, as well as items such as the beauty chair or bed, beauty trolley and sterile cleaning supplies.
5. Find Experienced and Trustworthy Staff Members
If your plan is to expand your business to include staff members, it is imperative to find staff who are qualified, experienced and trustworthy to be part of your business venture.
You want to hire staff who are punctual, enthusiastic about beauty and what you do, reliable, friendly, organised, caring and in-tune with any ethical principles you have for running your business.
6. Create Loyal Customers
Once you’ve found yourself some awesome clients, you not only want to keep them coming back again and again, you also want them to become ambassadors for your brand – telling all their friends about the awesome experience they had at your salon.
This means that you need to do more than just send out offers and coupons to entice people in; you need to do everything you can to make the client feel like they’re the only person who matters.
Offer personal consultations, ask your clients for their feedback, reward clients for their loyalty to encourage repeat bookings, say thank you with discounts on their birthday or Christmas and make sure to focus on the finer details in each appointment.
Beautiful Concepts is Still Here Through COVID-19
With COVID-19 changing the way everyone operates and interacts at the moment, you will be happy to know that we are still offering one-on-on online services for our students at Beautiful Concepts.
This is to ensure you can still do the theory component of your chosen course online over a few weeks, while the practical component will occur in the future once government restrictions around COVID-19 have been lifted.
For assistance, our trainers are offering online help through webinars, calls and catch ups: we are here with you every step of the way.
Choose Beautiful Concepts for Cosmetic Tattoo Training in Perth
Whether you’re looking to kickstart your beauty career or expand your skill set, Beautiful Concepts is the chosen training academy for beauty professionals to undertake comprehensive and relevant cosmetic tattoo training in Perth.
Kickstart your cosmetic tattoo course in Perth with the experts at Beautiful Concepts today to get the competitive edge and skills you need to start your own beauty business.